Growth Hacking with Virtual Assistants

November 15, 2013 • 👁️ Loading...

I first encountered virtual assistants (VAs) through Tim Ferriss's book "The Four Hour Work Week". My initial attempt to hire a VA in 2007 was challenging, particularly when trying to find storage for a Tesla Roadster.

In 2013, I revisited the VA strategy with a specific goal: finding and contacting Amazon product reviewers for IP cameras to potentially promote my service, Sensr.net.

Approach

• Identified popular camera models on Sensr.net
• Created a detailed spreadsheet for tracking reviewer information
• Used oDesk to hire virtual assistants
• Paid between $1.17 and $3.33 per hour
• Hired three VAs to research different camera models

Goal

Compile a list of around 100 people interested in IP cameras, with the ultimate aim of reaching out personally to potentially get them to review or mention Sensr.net.

I'm seeking additional suggestions on effectively using virtual assistants and leveraging the collected data.

Key Insights

• Careful preparation is crucial when working with VAs
• Quality of work varies with price
• Targeted research can help identify potential marketing opportunities